On-Demand Webinar | Recorded January 16, 1 p.m. ET
NPA Members: $35 / Nonmembers: $55
Customers are becoming increasingly more reliant on “point, click, and buy” purchasing platforms from retail to food service. How can parking operators match this level of service and convenience?
This informative webinar will explore the state of the art in parking data systems. It will examine how car manufacturers, (OEMs) data systems providers, and parking owners are collaborating to provide parking operators with the right tools to manage this process, and customers with the right platform to access and purchase parking inventory.
Such “connected” customers are a valuable asset to OEMS, parking operation and data aggregators.
- Learn about the state-of-the -art in parking data systems
- Hear how OEMs and parking operators are collaborating on on-line tools
- Understand the value of connecting directly with customers
This is a one-hour session with 45-50 minutes of presentation and remaining 10-15 minutes for interactive Q&A with attendees.
Chief Marketing Officer
Jeff Perkins is twenty-year veteran of the marketing and advertising industry with stints at Saatchi & Saatchi, OMD, and DDB. He has worked on a variety of brands including Tide, HBO, Pepsi, Michelin, Office Depot, Fruit Roll-Ups, Rockport and Hasbro.
Currently, he is Chief Marketing Officer at Parkmobile, the creator of a leading mobile parking payment app that is in nine of the top ten cities in the US.
Prior to joining Parkmobile, Jeff was the CMO at QASymphony a leader in the software testing industry.
He began his career in the NYC advertising industry at Euro RSCG Worldwide as an Account Director for the Volvo brand. He also developed the ad campaign that launched Howard Stern on Sirius Satellite Radio in 2005.
Jeff is a graduate of American University in Washington, DC and holds an MBA from Emory University’s Goizueta Business School.
He has been featured in AdAge, Forbes, CMO.com and Fast Company.
Jeff lives in Atlanta with his amazing wife, two adorable daughters and two hyper puppies.
Participants in this webinar will qualify for 1 continuing education (CE) hour towards the CPP designation.