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September 2017 Issue (PDF) - Parking Magazine

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Table of Contents

Put Your Parking Program Under a Microscope

A well-rounded parking program allows for cost-efficient operations, a meaningful level of customer service, revenue control and cost containment. Whether they valet or self-park, parking is the first and last impression customers get of your property. Take a closer look at three key elements of your parking program to make sure it’s performing at its best: technology, lighting and staffing.

Through the Looking Glass: Where Will Parking Be In 10 Years? Part 1

The automobile and its proliferate offspring, the parking lot, aren't going anywhere, anytime soon. Surely, like the rest of society, parking is undergoing the seismic changes that have accompanied the Information Age.

Parking Will Survive the Self-Driving Vehicle: Part 2

Part one of this series concluded that, while sales of self-driving cars will increase and accelerate through the second quarter of the 21st century, human-driven cars will represent the majority of vehicles on U.S. roadways for many years to come.

Commodities vs. Brand Champions: Parking Pros Can Shift Perception and Increase Value

NPA 2017 Convention Keynote Johnny Cupcakes is set to shake up the concept of parking marketing and the consumer experience. Get the perspective of this brand maestro who took a commodity product and made it a hot brand.

2017 NPA Convention & Exposition: Parking Talent, Technology & Market Dynamics

Public Practices
Essentials for Any Emergency Preparedness Plan

By Matthew Hulme, CPP

Smart Marketing
Social Media Tactics to Raise Your Profile at Trade Shows

By Rieva Lesonsky

Parking Know-How
Prevent Car Theft In Your Valet Operations

By Kathy Phillips, CIC, CPP

Legal Matters
Protecting Trade Secrets

By Michael L. Stevens

Tech Trends
Successful Parking Consultants Understand Tech Integration

Greener Parking
Innovative Technology Improving Parking at Texas A&M University

Executive Perspective
James Alexander, vice president, parking excellence, ABM

Chairman's Outlook

By Alan Lazowski

Recent Labor and Employment Law Changes Impact Parking

NPA Update
NPA Selects 3rd Annual 40Under40 Honorees

New Report: Deloitte Global Human Capital Trends

New Perspectives in Parking
Driverless Cars: Friends or Foes?

Parking Profile
Doug Brooks


Industry Newsmakers

Industry Partners

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